Job openings for Marketing Lead Generation Specialist in Borivali Mumbai

## Job Description: Marketing & Lead Generation Specialist (Software)
We are seeking a high-energy, results-driven Marketing & Lead Generation Specialist to drive growth for our suite of custom software solutions and ready-to-use software products. This is a performance-focused role designed for a seasoned professional who excels at opening doors and building a robust sales pipeline.
### The Role
Your primary objective is to identify and qualify high-value leads for our software services and products. You will have the autonomy to develop and execute your own lead generation strategies to connect with decision-makers in the B2B space.
*Employment Type: Full-Time / Contract (Remote/Work From Home)
*Compensation: Competitive Base Salary + High-Incentive Commission Structure
*Experience Required: 5 to 10 years in Software Marketing/Lead Generation
### Key Responsibilities
*Lead Generation: Proactively identify and engage potential clients for custom software development projects and off-the-shelf software products.
*Multi-Channel Outreach: Utilize LinkedIn, cold calling, email marketing, and networking to build a steady pipeline of prospects.
*Market Positioning: Clearly communicate the value proposition of our software solutions to target industries.
*Qualification: Vet incoming leads to ensure they meet our ideal client profile before handing them off to the technical/sales team.
*Reporting: Track and report on lead generation metrics, conversion rates, and campaign performance.
### Who You Are
*The Industry Veteran: You have a minimum of 5 to 10 years of experience specifically in marketing software (SaaS, Custom ERP/CRM, or specialized business tools).
*Self-Starter: You are comfortable working independently from home and managing your own schedule to hit targets.
*Skilled Communicator: You can articulate complex technical benefits in a way that resonates with business owners and executives.
*Goal-Oriented: You are motivated by a commission-heavy structure and thrive on closing the lead.
### What We Offer
*Location Independence: 100% remote work-work from anywhere.
*Performance Rewards: A generous commission structure that ensures your hard work is directly reflected in your earnings.
*Inclusion: We value expertise above all else. There is no age, education, or gender bar for this position. If you can generate quality leads, we want to talk to you.