Job openings for Marketing Lead Generation Specialist in Borivali Mumbai

## Job Description: Marketing & Lead Generation Specialist (Software)
We are seeking a high-energy, results-driven **Marketing & Lead Generation Specialist** to drive growth for our suite of custom software solutions and ready-to-use software products. This is a performance-focused role designed for a seasoned professional who excels at opening doors and building a robust sales pipeline.
### **The Role**
Your primary objective is to identify and qualify high-value leads for our software services and products. You will have the autonomy to develop and execute your own lead generation strategies to connect with decision-makers in the B2B space.
***Employment Type:** Full-Time / Contract (Remote/Work From Home)
***Compensation:** Competitive Base Salary + High-Incentive Commission Structure
***Experience Required:** 5 to 10 years in Software Marketing/Lead Generation
### **Key Responsibilities**
***Lead Generation:** Proactively identify and engage potential clients for custom software development projects and off-the-shelf software products.
***Multi-Channel Outreach:** Utilize LinkedIn, cold calling, email marketing, and networking to build a steady pipeline of prospects.
***Market Positioning:** Clearly communicate the value proposition of our software solutions to target industries.
***Qualification:** Vet incoming leads to ensure they meet our ideal client profile before handing them off to the technical/sales team.
***Reporting:** Track and report on lead generation metrics, conversion rates, and campaign performance.
### **Who You Are**
***The Industry Veteran:** You have a minimum of **5 to 10 years of experience** specifically in marketing software (SaaS, Custom ERP/CRM, or specialized business tools).
***Self-Starter:** You are comfortable working independently from home and managing your own schedule to hit targets.
***Skilled Communicator:** You can articulate complex technical benefits in a way that resonates with business owners and executives.
***Goal-Oriented:** You are motivated by a commission-heavy structure and thrive on closing the lead.
### **What We Offer**
***Location Independence:** 100% remote work-work from anywhere.
***Performance Rewards:** A generous commission structure that ensures your hard work is directly reflected in your earnings.
***Inclusion:** We value expertise above all else. There is **no age, education, or gender bar** for this position. If you can generate quality leads, we want to talk to you.